RFM segmentation

Turn customer data chaos into a clear growth strategy. Track segment dynamics in real time, know your most valuable customers by face, and manage audience loyalty through Profit.Store's visual reports.

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Problems we solve

  • making management decisions based on solid data;
  • business scaling and consolidation;
  • increasing the efficiency of business processes;
  • personnel KPI management;
  • optimization of the organizational structure of the enterprise;
  • business digitalization.

RFM segmentation

ROMI

ROAS

CAC

LAC

LTV

How it works

  • 1

    Briefing

    Detailed briefing of the client's team to identify the pain points and needs of each part of the business.

  • 2

    Discovery

    Stage of researching the client's sources and data. Preparation of a personalized offer based on needs and available data.

  • 3

    Development

    Implementation of an agreed project for specific business needs.

  • 4

    Teaching

    Training the client's team to use the developed end-to-end analytics system.

  • 5

    Support

    Constant communication with the client and expansion of functionality by increasing business processes in the company.

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Detail by category

This is a tool for automatic analysis and segmentation of the customer base based on three key metrics: recency of the last purchase (Recency), frequency of orders (Frequency) and total spending (Monetary). The real-time interface divides buyers into categories - from the most valuable VIP customers to those who are at risk or completely burned out. With built-in filters for historical periods, pie charts of the revenue structure and a customer migration matrix, the dashboard allows you to assess in detail the dynamics of audience churn and retention, helping businesses make accurate decisions to customize personalized marketing and increase repeat sales.

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General distribution

The Profit.Store dashboard (RFM Performance: Category Detail) links the purchasing behavior of RFM segments to the company's product range. Using convenient filters by segment, product, and category, the tool allows you to analyze in detail the indicators of age, frequency, and purchase amount. Two pie charts clearly visualize the distribution of revenue and order volume between customer groups, and an interactive right-side ranking displays the most profitable product categories. This helps you clearly understand which products generate revenue and which product categories are most popular among different types of buyers.

Learn the details

Do you have any questions? Our team will be happy to answer them.

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Our advantages

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Expertise

The quality of the product is based not only on the talent of our developers, but also on the expertise of business analysts, marketers, and entrepreneurs.

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Technology

Thanks to our own innovative developments, we minimize errors in data calculation, on the basis of which management decisions are made.

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Results

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Data security

We create a personal multi-level data protection system for each client.

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Support

Support is provided by an expert team that understands all processes in detail

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Price

We provide preferential conditions to all Ukrainian entrepreneurs - 30% discount on the price of our services

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Convenience

We provide an analytical service management panel with the ability to change and administer connected accounts

RFM segmentation

RFM segmentation
RFM segmentation

Make the most of your marketing process

Between making a decision based on intuition and not making a decision based on solid analytics, the company loses revenue. Don't waste time - submit a request for a product presentation.

FAQs

  • Can I try the service for free?

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    Yes, you can activate the trial period and start using our service for free.

  • Can I integrate the service myself?

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    Integration of our system requires certain technical knowledge and skills, so it is not currently available for independent connection. However, we and our partners will be happy to help you solve this issue.

  • What should I do if my CRM system is not in the list of connected services?

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    The development team is currently working on expanding the list of available CRM systems. Just a little patience - every month the list will be growing by several positions.

  • Do I have to pay for each user who uses this service?

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    No, the number of users is not limited. Several users can work on the data of one company at the same time.